I literally never go out on a ride without Honey Stinger gels and chews. They are tasty, easy to digest, and keep me fueled on long rides. In the past, I have always sucked down other brand gels in a quick hurry, fearing the thick texture and poor taste. Honey Stinger products taste good, have a good consistency, and provide the electrolytes and energy I need to prevent me from bonking. Their chews actually taste like a treat !